ALPHA. Resources to help marketers develop technical skills and become indispensable.

Excel

Become an Excel ninja. Use PivotTables to find qualitative answers. Use VLOOKUPs to join data.

  • Excel
    • http://office.microsoft.com/en-us/excel/excel-skills-builderlearn-how-to-create-spreadsheets-and-workbooks-use-formulas-and-perform-data-analysis-FX102592909.aspx
    • http://www.distilled.net/excel-for-seo/
  • PivotTables
    • http://office.microsoft.com/en-us/excel-help/pivottable-i-get-started-with-pivottable-reports-in-excel-2007-RZ010205886.aspx
  • VLOOKUPs
    • http://office.microsoft.com/en-us/excel-help/vlookup-HP005209335.aspx